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Viral Video

5 Steps to Viral Video

One of my students recently shared a video with me that I hadn’t seen before in true word of mouth marketing style. The video is about a boy who held on to his dream and a filmmaker who was inspired… 

Periscoping the Periscope App

The live streaming app Periscope was recently acquired by Twitter. In this post, we’ll look at why Periscope and competitor live streaming app, Meerkat as well as other similar mobile broadcasting solutions. We’ll also describe why these live streaming apps will be game changers in social media marketing as well as citizen journalism.

Peak (Through Glass) into Your Future

Thanks to my host parents from Oberlin for sharing this with me via email. Old school communications still work, inspire thought, help connect and keep us thinking. If this is what the next generation of the iPhone and our world… 

Sleep your way to the top (in 4 minutes and 11 seconds)

I don’t know about you, but I’ve been sleeping a lot in 2011 and it feels really good. I hope 2011 is the year of sleeping your way to success, well ahem… literally that is. Sleep is important. Here’s Arianna… 

All You Need Is Love

Starbucks has been doing their L-Listening and came up with this response to the “Where the Hell Is Matt?” movie which took the web by storm a few years ago, and also the wild success of the T-Mob Dance videos where people break out in dance at random train stations to the thrilling surprise of commuters.

YouTube Power

Video can be a very effective way to inform your customers and potential customers about your product.

Viral Wedding Videos

This recently posted video has become top of the viral video charts and for some reason the author has prevented embedded. It looks like they may even be removing it from YouTube. Why did it go viral? 1. The video… 

Dew-mocracy and Customer Engagement

@Jason_Pollock on Twitter posted a video introducing the Mountain Dew Box. It’s an exclusive box of several unmarked cans of different flavored Mountain Dew which they will be sending to an undisclosed number of participants in the Dew Box Campaign.… 

FYI