Let’s cut straight to the chase, if you’re still debating whether video content matters for your search engine marketing strategy, you’re asking the wrong question. The real question is: how quickly can you start incorporating video into your SEM efforts…
Over the past few months I’ve had several people ask me whether SEO is dead. In this post I will answer that question in full, however the short answer is here: No, SEO is not dead. Many people believe there…
External Linking: To Link Out or Not to Link Out, Is That the Question? Many clients ask me why I recommend linking to content that is not on their own site. Why do I encourage external linking? To many business…
I recently attended an excellent 2015 SEO and PPC Trends webinar by Krista LaRiviere of gShift and Chris Doran of Acquisio. Their presentation was packed with useful information and engaging graph-filled slides. Big thanks to both of them for such…
Cariwyl Hebert is now a Certified Practitioner is SEO as certified by Market Motive. She successfully complete the SEO Certification Course in January 2015.
“Improve 1,000 little things by 1%…” A few months ago, I was referred to a new customer by a colleague of another customer. Since most of my new business is referral based, I spent extra time getting to know the…
Search engine updates often make us revisit our content strategy, Google’s Hummingbird helps us deliver more value through natural search.
SEO Tips for Blog Posts may not be something you search for everyday, but it is indeed something many small businesses are interested in. That’s the reason for this post and I hope you’ll find it useful. 8 SEO Tips…
Along with the rest of the web, search continues to grow and evolve this year. Here are our top search trends to watch and be a part of in 2012. Search Gets Personal With the 2011 advent of Google+, it…
This semester my Maximizing Search Engines class was the subject of a photo shoot. The class was a lot of fun despite the photographer and the ad turned out quite well too. A client called me on Monday morning to say they saw me in the San Francisco Chronicle.