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5 Steps to Viral Video

One of my students recently shared a video with me that I hadn’t seen before in true word of mouth marketing style. The video is about a boy who held on to his dream and a filmmaker who was inspired… 5 Steps to Viral Video

Periscoping the Periscope App

The live streaming app Periscope was recently acquired by Twitter. In this post, we’ll look at why Periscope and competitor live streaming app, Meerkat as well as other similar mobile broadcasting solutions. We’ll also describe why these live streaming apps will be game changers in social media marketing as well as citizen journalism.

5 Mobile Trends to Watch in 2012

To no one’s surprise, smart phone usage continues to grow rapidly. In a recent webinar, Emarketer.com projected that smart phones, tablets and e-readers will each increase in consumer popularity by 7-8% in 2012. Below are the top 5 mobile trends… 5 Mobile Trends to Watch in 2012

When you love what you do…

When you love what you do, it doesn’t feel like work. In fact it feels more like being on vacation.

YouTube Power

Video can be a very effective way to inform your customers and potential customers about your product.

Why Blog?

In his blog post for today, Seth Godin shares four videos about noice, social and decency and in the spirit of group genius, the power of the group and collective insight, Seth encourages his readers to vote for their favorite… Why Blog?

What is a Browser?

This is a fun inquiry into whether people really know what a browser is from Google. It’s incredible how ubiquitous the browser has become. People have the same kind of incomprehension about how the Internet really works as they do… What is a Browser?

How To Get Attention

Do something different, be unique. Be funny, entertain me. Shock with your talent, your _____, your downright boldness, baby! Be real, be you and really show me who you are, because until you do, you’re just like everyone else and… How To Get Attention