Let’s cut straight to the chase, if you’re still debating whether video content matters for your search engine marketing strategy, you’re asking the wrong question. The real question is: how quickly can you start incorporating video into your SEM efforts…
Link Requests Are Not Always This Easy I recently received the email below from a student who took my Maximizing Your Visibility: Search and Social Media Marketing courses at SF State College of Extended Learning last year. Andy was an…
External Linking: To Link Out or Not to Link Out, Is That the Question? Many clients ask me why I recommend linking to content that is not on their own site. Why do I encourage external linking? To many business…
I recently attended an excellent 2015 SEO and PPC Trends webinar by Krista LaRiviere of gShift and Chris Doran of Acquisio. Their presentation was packed with useful information and engaging graph-filled slides. Big thanks to both of them for such…
Search engine updates often make us revisit our content strategy, Google’s Hummingbird helps us deliver more value through natural search.
SEO Tips for Blog Posts may not be something you search for everyday, but it is indeed something many small businesses are interested in. That’s the reason for this post and I hope you’ll find it useful. 8 SEO Tips…
George Kao mentioned a something to me in one of his webinars which I really like and am shameless sharing in almost every presentation I make. He said: “There is no such thing as competitors, only teachers.” It is so true. It is very easy to learn from competitors on the web and indeed they are our very best teachers.
When you love what you do, it doesn’t feel like work. In fact it feels more like being on vacation.
Hello, my name is Susan Barnes. Since you’re reading this post, you either already know that I am Susan Barnes, or you found me through a search for “Susan Barnes.” “So what?” you say. Well, as of the date of…
Google recognizes the power of the social connectors (aka social media) by showing real-time search results including content from Facebook and Twitter. Google is unveiling the “Latest Results” which will show tweets from Twitter streams, updates from Facebook, answers from…